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Aussies rally around embedded

Dec 11, 2007 — by Rick Lehrbaum — 1 views

A newly formed consortium known as “Embedded Systems Australia” (ESA) aims to increase the presence of New South Wales (NSW) companies in the embedded market.

“Embedded systems are the ‘brains’ behind our technologies, and as technology continues to evolve so will the role of embedded systems to drive technology in more complex and specialised ways,” said Ian Macdonald, minister for state development of the National ICT Australia Limited (NICTA).

ESA has already identified 400 NSW businesses that are developing embedded systems applications, and has developed an agreement for collaborations on technology projects, the group said in a statement.

“NSW already has a strong and vibrant embedded systems technology sector but today‚Äôs launch of Embedded Systems Australia in Sydney will help develop our expertise and promote further growth,” added Macdonald. “Embedded Systems Australia is expected to become the largest initiative of its kind in Australia and the Asia Pacific region. It will identify and develop NSW’s and Australia’s capabilities in embedded systems design, development and use, and help create a cluster of export competitive companies working in embedded systems technologies.”

Embedded Systems Australia (ESA) is a joint initiative of NICTA, the Australian Electronics and Electrical Manufacturers Association, the Warren Centre for Engineering (part of the University of Sydney), and the NSW Government’s Department of State and Regional Development. The new group’s steering committee includes senior representatives of Microsoft, Cochlear, Canon Information Systems Research Australia (CISRA), iTech Corporation, ResMed, BCS innovations, Sinclair Knight Merz, Machinery Automation & Robotics and Invetech.

NICTA, a “national research institute with a charter to build Australia’s pre-eminent Centre of Excellence for information and communications technology (ICT),” is heading up the new consortium.

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